Event Description

When many communications professionals think of distributing video online, the first thought is place it on YouTube.  And, for some, that’s it - their videos live or die on YouTube.  The reality is that there are an exploding number of outlets for video – going well beyond the Web and, now, including mobile – that can help your videos (and messages) reach key audiences.

Join us on July 21 for a seminar that will give you insights into getting more exposure for your organization’s messages from experts.

Our goal is to provide seminar attendees with information that will benefit not only the communications professional, but the organizations they serve. And, following the seminar, you will have a chance to get a behind-the-scenes look at the National Press Club’s broadcast operation.

Moderated By: Phil Rabin, Editor Capitol Communicator

BIO | Phil Rabin

Panelists:

BIO | Leslie Grandy

BIO | Beth Jacobs

Beth Jacobs is General Manager of Mobile at The Washington Post. Jacobs is responsible for the Post's mobile business and strategy, including the creation of a suite of mobile products and services across all platforms.

Prior to the Post, Jacobs was Vice President of Business Development at AOL responsible for global, mobile strategic transactions, managing $60+MM in revenue with US carriers, OEMs, and Apple, RIM, Nokia, etc. Other senior digital roles included Allconnect, Synchrologic (now Nokia) and media companies such as The Weather Channel Interactive and Cox Interactive Media. Jacobs has a BA in International Relations and Japanese from Bucknell University; and an MBA in Marketing and International Business from New York University’s Stern School of Business.

BIO | Beth Shankle

Beth Shankle is the Director of Research at the National Press Club. In addition to providing research on a wide variety of topics, Beth trains NPC members and other professionals to maximize their use of social media tools, including Twitter, Facebook, Foursquare, blogging and Google. Prior to the NPC Beth worked with the consulting company Aretao and as a librarian for the U.S. Government. Beth has a MLS from the University of Maryland.